Montréal · The house

Why the house stayed open.

The short version of a long story.

For years, Ducci was a counter. A storefront people drove across Montréal for — to size a bracelet, to argue pleasantly about dials, to look at a diamond in daylight before deciding anything. That kind of retail runs on one thing: a person behind the counter who actually knows the stock.

When the storefront closed and the house moved online, we had to decide what to carry forward. The cases came with us. The authorized accounts came with us. And the part that mattered most — the person who knows the stock — came too. That’s what the private appointment is: the old counter, kept, minus the parking.

“A jeweller isn’t a warehouse with a checkout.”

So when it’s a serious stone, a first proper watch, or a gift that has to land, you can still book an hour with us in Mont-Royal — Monday to Friday, ten to five. And when it’s a Tuesday-night browse from the couch, the whole case is online, priced honestly, shipped from here. Both doors lead to the same house.

The story of the house, in full

Questions? Reply to this email, or call the house: +1 (514) 831-8255.