Ducci Jewellers · RevShift Media · v1.0 — July 4, 2026
Ten flows and two campaign templates, written in the house voice — quiet authority, verified claims only, discounts in exactly two sanctioned touchpoints. Every render below is browsable at full size. Lifestyle imagery is shown in an initial art-direction round for your sign-off before the full set is produced.
Welcome to the house
Who we are, what we carry, and the one thing worth knowing about our prices.
Why buy a watch from a jeweller?
Authorized stock, honest pricing, and what Eco-Drive actually means.
Three doors in
Most people start in one of three places. Pick yours.
Test design: 2-arm delay: 90min vs 6h
Still thinking it over?
The piece you were looking at, and a quiet fact about shipping.
The family it belongs to
Every line has a lineage. Here's the one you were reading about.
Test design: 2-arm delay: 1h vs 4h
We've set it aside
Your selection is waiting — with the facts that matter beside it.
The honest answers
Authenticity, returns, and a phone number that reaches a person.
Test design: 4-arm send-time (2 nested 50/50)
Your selection is at the counter
No rush. It's set aside, and every payment method you'd expect works here.
Whatever's holding you back
Gift timing, duties, returns — answered without the runaround.
Before we put it back
Your selection goes back in the case soon. This should help decide it.
Before we put it back no-discount toggle variant of E3
Your selection goes back in the case soon — complete it in one step.
Entered in the ledger
What happens between now and your doorstep, from Montreal.
Caring for the piece
Light, water, sizing — the short honest version of watch care.
A minute of your time
One question from the house, and a thought about the next gift.
Test design: UI trigger-split by purchased category
The other half of the house
Watches were the introduction. Diamonds were the founding craft.
The dates that are coming
Father's Day, the anniversary, the graduation — sorted early, not scrambled.
Since you were last in
What's arrived at the house since your last visit. No strings.
Why the house stayed open
The short story of Ducci — and why appointment-only was the right call.
Before we close the entry
One considered offer before we let the ledger rest.
Before we close the entry no-discount toggle variant of WB3
One last note before we let the ledger rest.
What Eco-Drive actually is
No battery changes, no winding. The engineering, minus the brochure.
How to buy a watch as a gift
Wrist, style, occasion. Get those right and the box does the rest.
The licensed cabinet
Licensed editions are real watches first. A collector's short guide.
Should we keep writing?
If these letters aren't useful, we'd rather know than guess.
We'll leave the door open
We're closing this entry — the house is here whenever you need it.
How is it keeping time?
One minute, one honest word from you — it steers what we stock.
A photo is worth more
A wrist shot helps the next buyer more than any spec sheet.
Noted in the ledger — thank you
Your words are on the record now. We read every one.
Back In Stock
Slotted reusable template
Campaign Base
Slotted reusable template
| Subject | Alt subject (soft) | Preheader | |
|---|---|---|---|
| 01 W1 | Welcome to the house | You're on the ledger | Who we are, what we carry, and the one thing worth knowing about our prices. |
| 01 W2 | Why buy a watch from a jeweller? | The grey-market problem, plainly | Authorized stock, honest pricing, and what Eco-Drive actually means. |
| 01 W3 | Three doors in | For him, for her, or for the collector | Most people start in one of three places. Pick yours. |
| 02 B1 | Still thinking it over? | It caught your eye for a reason | The piece you were looking at, and a quiet fact about shipping. |
| 02 B2 | The family it belongs to | Where that watch comes from | Every line has a lineage. Here's the one you were reading about. |
| 03 C1 | We've set it aside | Your cart, kept at the counter | Your selection is waiting — with the facts that matter beside it. |
| 03 C2 | The honest answers | Three things buyers ask us | Authenticity, returns, and a phone number that reaches a person. |
| 04 E1 | Your selection is at the counter | Held for you | No rush. It's set aside, and every payment method you'd expect works here. |
| 04 E2 | Whatever's holding you back | The fine print, in plain language | Gift timing, duties, returns — answered without the runaround. |
| 04 E3 | Before we put it back | Last call on your selection | Your selection goes back in the case soon. This should help decide it. |
| 04 E3nd | Before we put it back | Last call on your selection | Your selection goes back in the case soon — complete it in one step. |
| 05 P1 | Entered in the ledger | Your order is confirmed | What happens between now and your doorstep, from Montreal. |
| 05 P2 | Caring for the piece | Make it a decades thing | Light, water, sizing — the short honest version of watch care. |
| 05 P3 | A minute of your time | How is it wearing? | One question from the house, and a thought about the next gift. |
| 06 X1 | The other half of the house | You've seen one side of us | Watches were the introduction. Diamonds were the founding craft. |
| 06 X2 | The dates that are coming | A calendar worth checking | Father's Day, the anniversary, the graduation — sorted early, not scrambled. |
| 07 WB1 | Since you were last in | New entries in the case | What's arrived at the house since your last visit. No strings. |
| 07 WB2 | Why the house stayed open | After the storefront | The short story of Ducci — and why appointment-only was the right call. |
| 07 WB3 | Before we close the entry | A quiet last word | One considered offer before we let the ledger rest. |
| 07 WB3nd | Before we close the entry | A quiet last word | One last note before we let the ledger rest. |
| 08 N1 | What Eco-Drive actually is | The watch that eats light | No battery changes, no winding. The engineering, minus the brochure. |
| 08 N2 | How to buy a watch as a gift | The three questions that matter | Wrist, style, occasion. Get those right and the box does the rest. |
| 08 N3 | The licensed cabinet | Star Wars, by Citizen | Licensed editions are real watches first. A collector's short guide. |
| 09 S1 | Should we keep writing? | One question, one click | If these letters aren't useful, we'd rather know than guess. |
| 09 S2 | We'll leave the door open | Until next time | We're closing this entry — the house is here whenever you need it. |
| 10 R1 | How is it keeping time? | Two weeks in | One minute, one honest word from you — it steers what we stock. |
| 10 R2 | A photo is worth more | Show it on the wrist | A wrist shot helps the next buyer more than any spec sheet. |
| 10 R3 | Noted in the ledger — thank you | From the house, with thanks | Your words are on the record now. We read every one. |